Privacy Policy

Privacy Policy for BlueGuardEyewear.com

Effective Date: 08/12/2024

Welcome to BlueGuardEyewear.com. Your privacy is critically important to us. This Privacy Policy outlines how we, Poornima L, collect, use, store, and protect your personal data, as well as your rights under the General Data Protection Regulation (GDPR) and other applicable laws.


1. Who We Are

Business Name: Poornima L
Website: https://blueguardeyewear.com
Email Address: poornima0996@gmail.com
Address: No. 3788, 3rd Cross, Behind Sub Jail, Neelakantanagara, Nanjangud, Mysore District, Karnataka, PIN – 571301

For GDPR purposes, we act as the Data Controller of your personal data.


2. What Data We Collect

We collect and process the following types of personal data:

2.1. Information You Provide Directly
  • Contact Information: Name, email address, phone number, and postal address.
  • Account Information: Username, password, and any preferences or settings in your account.
  • Transaction Data: Purchase history, payment details (processed by third-party payment gateways), and shipping details.
2.2. Information Automatically Collected
  • Device Information: IP address, browser type, device type, operating system, and referring URLs.
  • Usage Data: Pages visited, time spent on the site, and other analytical data.
  • Cookies: Data from cookies and similar tracking technologies (see Section 8).
2.3. Information From Third Parties

We may receive personal data from:

  • Payment Providers: Transaction confirmations and related details.
  • Shipping Services: Delivery updates and feedback.

3. How We Use Your Data

We use your personal data for the following purposes:

  1. Order Fulfillment: Processing payments, managing shipping, and providing updates.
  2. Customer Support: Responding to inquiries, complaints, and service requests.
  3. Marketing and Communication: Sending promotional offers, newsletters, and other updates with your consent.
  4. Analytics and Improvements: Analyzing website performance and user behavior to enhance services.
  5. Legal Compliance: Fulfilling legal and regulatory obligations.

4. Legal Basis for Processing Data

Under GDPR, we process your data on the following bases:

  • Contractual Necessity: To fulfill orders and provide services.
  • Consent: For marketing communications and optional services (withdrawable at any time).
  • Legitimate Interests: To improve our business operations and user experience.
  • Legal Obligation: To comply with laws and respond to legal requests.

5. How We Store and Protect Your Data

We implement strict measures to ensure the security of your personal data:

  • Data Encryption: All sensitive information is encrypted during transmission and storage.
  • Access Control: Only authorized personnel have access to your data.
  • Data Minimization: We collect and retain only the data necessary for specified purposes.
  • Third-Party Security: We work only with GDPR-compliant service providers.

While we take every precaution to safeguard your information, no system is entirely foolproof. In the event of a data breach, we will notify affected users and the relevant authorities promptly as required by law.


6. Data Sharing and Third-Party Services

We may share your personal data with:

  • Service Providers: Payment gateways, shipping companies, and IT support providers.
  • Analytics Providers: Tools like Google Analytics for performance insights.
  • Legal Authorities: If required by law or in response to legal processes.

We ensure all third-party processors adhere to GDPR and use your data solely for the purposes specified in this policy.


7. Data Retention

We retain your data only as long as necessary to:

  • Fulfill the purposes described in this policy.
  • Comply with legal and regulatory obligations.
  • Resolve disputes and enforce our agreements.

When data is no longer needed, it is securely deleted or anonymized.


8. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and collect analytical data.

8.1. Types of Cookies
  • Essential Cookies: Necessary for website functionality.
  • Analytics Cookies: For understanding website usage and improving services.
  • Marketing Cookies: To deliver personalized advertisements.
8.2. Managing Cookies

You can control or disable cookies via your browser settings. Note that disabling cookies may affect website functionality.


9. Your GDPR Rights

As an EEA resident, you have the following rights regarding your personal data:

  • Right to Access: Request a copy of the data we hold about you.
  • Right to Rectification: Correct inaccurate or incomplete data.
  • Right to Erasure: Request deletion of your data where applicable.
  • Right to Restrict Processing: Limit how we use your data.
  • Right to Data Portability: Receive your data in a structured, machine-readable format.
  • Right to Object: Opt out of data processing for specific purposes, such as marketing.
  • Right to Withdraw Consent: Revoke consent for data processing at any time.

To exercise your rights, contact us at poornima0996@gmail.com. We will respond within one month, as required by GDPR.


10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content, and we recommend reviewing their privacy policies.


11. Children’s Privacy

Our website is not intended for individuals under 16 years of age. We do not knowingly collect personal data from children.


12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal compliance. Updates will be posted on this page with an updated effective date.


13. Contact Us

For questions, concerns, or complaints about this Privacy Policy, please contact:

Poornima L
Email: poornima0996@gmail.com
Address: No. 3788, 3rd Cross, Behind Sub Jail, Neelakantanagara, Nanjangud, Mysore District, Karnataka, PIN – 571301

By using BlueGuardEyewear.com, you agree to this Privacy Policy.